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Hotelsthriveorfail based onthequalityof their customer

care and accommodations. Emphasis on premium guest

services is particularly important at the high end.

Corporatetravelersandresortguestsdemandservicesand

facilities that enrich visits. Corporate travelers often need

toworkfromtheir hotelrooms,andthus, require Internet

and intranet access—preferring to work as efﬁciently as if

they were in the ofﬁce.

Using the Cisco uBR7100 Series Universal Broadband

Routertocreateabroadbandcable network gives you the

greatest economic advantage at the lowest cost. You can

deliver hotel-speciﬁc content such as local advertising,

offerautomatedregistration/check-in,andsupport online

payment which yields new revenues from increased

customer satisfaction and repeat visits. In a hotel

application, the Cisco uBR7100 Series is typically

installed as an on-premises mini-headend at an

appropriate location such as a basement or wiring closet.

Broadband cable connections join multiple rooms on

multiple ﬂoors. In each room based on the services

supported, a laptop and cable modem—the device that

connects users to the Internet—as well as a set top box

and TV can reside.

Figure 3 shows a shopping mall application. Shopping is

already a proven Internet convenience. You can offer

services that entice consumers to the mall and that

converge online and ofﬂine retailing.

Figure 3: Shopping Mall Application

The Cisco uBR7100 Series can be installed as an

on-premises mini-headend that supports high-speed

servicestoimprove thebottomlineor delivervalue-added

services to consumers. A full-service shopping center

owner and property manager—specializing in shopping

center development, ﬁnancing, and property acquisition

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Cisco uBR7100 Series Manual de usuario Pagina 3