
Market Acceptance of Integrated Services
Cisco Integrated Services Router
Market Acceptance of Integrated Services
Cisco Integrated Services Router
Operational efficiency (70% lower
Opex)
Services consistency (branch ↔ HQ)
Guaranteed interoperability
Investment protection
0
1.0
2.0
3.0
4.0
Millions of Routers Sold
18 Months
5 Months
Overlay Appliances
Security Appliance
R
o
u
t
er
S
w
itc
h
Wireless LAN
Voice Appliance
Cisco ISR 28xx or 38xx
With Voice, Wireless, Video,
WAN Optimization, Switch
Integrated Services Router
WAN/App Optimization
vs.
3
G
M
od
e
m
9 Months
6 Months
5.0
18
27
33
38
Time (months)
Units (millions)
4 Million Installed Based ISRs and 2.5 Millions of EoL Access Routers
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